Strategies For Building Better Relationships In Business


As a business owner, one of your jobs is building relationships. You’ll need to do so with many different groups, such as business partners, customers or clients and employees. If you’re not much of a people person, now’s the time to become one.

You’re going to want to have these different connections for various reasons. It could be to increase sales or get your employees onboard with new processes. As the leader of your company it’s important to act like one, and part of this responsibility is working well with others, both at the office and in your community. See strategies for building better relationships in business.

Be Proactive & put yourself out there

The first step in building relationships is finding new people to meet. Be proactive and go to networking events and meet clients in person. You’ll want a reliable vehicle to get you to all of these different networking opportunities. There’s a Toyota Fortuner for sale with a rugged durability at the right price. You want to feel confident pulling up to your meetings and a new car will help you do this. Don’t just sit back and wait for people to come to you, go out and find them.

Remember Names & Interests

After you meet someone, make it a point to remember their name and any information you discussed. This will come in handy if you run into them again or they call you up wanting to learn more about your business. It’s embarrassing when you meet someone for a second time and can’t remember any details about them. Come up with a system or write it down if you have to, as long as you don’t forget it.

Follow up with each connection

You can’t build relationships when you refuse or forget to follow up with the other person. This is an important step in nurturing and growing the connection. Shoot them an email, give them a phone call or ask to connect on LinkedIn. The point is that you need to take some sort of action to remind them who you are and so you can stay in touch in the future. Don’t worry about if they don’t make the first move. Be the person who always follows up and has hope for building a strong relationship with this other person.

Follow through on your word

After following up, it’s also critical that you follow through on your word. Don’t make empty promises that diminish the minute you return back to the office. Once again, write it down and make a note about what you guaranteed someone, even if it’s small. You don’t want to become known as the person who can’t keep their word and continues to go on making commitments anyway.  


Business is all about who you know and how you’re connected. Learn this early on, take action to meet new people and you’ll be in good shape. These are strategies for building better relationships in business.