For all types of businesses, it’s important to be online. With the majority of the world’s population using their electronic devices to access the internet, where they speak to friends, Tweet about their lives or conduct their shopping, every offline business will be losing out on a wealth of opportunity.
Most of us now shop online; this is because it saves time and could save money, depending on the product and website. Therefore, in a world where people are working longer than ever, it makes everyday chores more manageable. This means that it is highly profitable having an online store for your business’ products or services.
Not only does this broaden your reach, offering your business the chance of going global, but it also generates a better reputation while creating a stronger brand. You are also able to market your product over the web, which is much more successful than the traditional forms of billboards and newspaper articles.
Therefore, if you are currently an offline business, looking to design, create and activate a website, there are many elements you have to consider. One of the most important questions you’ll have to answer is, which web host is reliable, and will meet my requirements?
Know Your Needs
There are many web hosting packages available; catering to different industries and sectors who many need something specific. Therefore, it is wise for you to deliberate what it is you need, so you limit your spending. Questions you should consider are:
What type of website are you building?
How much web traffic are you anticipating?
Do you need Windows applications?
How much can you invest?
If you are new to web hosting, it is best to employ someone who understands the concept and who can help point you in the right direction. You can always start small, and then further expand your online presence when the need to arises. Once you’ve deduced what it is you exactly need, it’s time to look for the best out there.
Server Reliability and Uptime Scores
A server’s reliability and uptime scores are one of the most important elements to look out for when choosing a web host. You will need a 24x7 operating web host with stable network connections, and a server which has an uptime of 99.5% or above. Anything less than 99% shouldn’t be considered. Smart Hosting, is a UK hosting service which offers 99.9% LiteSpeed Uptime; offering reliable and stable connections so your website will have minimal downtime issues which could impact your profits and reputation.
Ability to Upgrade and Expand
Many web hosts are powerful, however, if you think your business has room to grow over the coming years, it is safe to consider a web host which offers the sufficient space for you to grow into. Upgrading can offer you more processing power, memory capacity and better security. If you are unable to upgrade, your website will be unable to run efficiently due to high volumes of traffic.
There are many benefits of web hosting, however, every web host has something new or different to offer you. Therefore, it is best to spend time researching, so you end up with the best possible web host for your business.