Ep. 427: Channeling Your Inner Content Marketing Machine with Pamela Herrmann


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Doug- @DJDoug

Strickland- @NiceGuyonBiz

Pamela- @PamHerrmann

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Show Notes by Production Assistant - Anna Nygren

 

Intro

 

Vlogcasting of the Future

  • In a podcast, your business model has a bit of flexiblity
  • How does business mix with someone’s emotions?
  • Most books on customer experience is written from a top down perspective
  • You’ll never achieve loyalty if you can’t even meet the base level of managing expectations
  • When you’re examining your marketing habits, look at it through the customer’s eyes. If you can’t hire someone!
  • Knowing who your ideal customer and what your brand’s personality is, is critical to effective marketing

 

Closing Lines

  • Customers have much more power over a business in 2017. What they think, matters
  • Check out what Pam is up to here!

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