Ep. 57 Understanding Your Customer's Journey


You are not just selling to your customer, you are taking them on a journey. Make sure you know the critical steps of that journey so you can adjust your course for maximum profit. 

Tech Talk- Wufoo.com is a free forms generator. If you are not using forms with your E-Mail campaign to get feedback from your customers, you have to look into wufoo.com.

Signature Advice- Writing your customer map

  • Why do more people go to Starbucks than to Dunkin' Donuts? Because of the customer experience that Starbucks has created
  • Know your customer's Touch Points
  • You make the choice of what experience you want to offer your customer
  • Where are you losing your customers? Without a customer map, you may never know

Please visit our sponsor Spokes Marketing at www.SpokesMarketing.com, they are content experts and great marketers.

Free Learning Loft program from Doug for the first 5 listeners who tweet their location to be added to our listener map, this is a $200.00 value! Tweet Doug @DJDoug for your free copy. Check out our listener map here-

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